Predictive Analytics for Small Businesses

Predictive Analytics for Small Businesses   The term “predictive analytics” may conjure thoughts of an over-hyped promise by technology to forecast future events. The phrase itself sounds like a boardroom buzzword designed to mystify and dazzle. The fact, however, is that predictive analytics is not hype; it really works. It may be unfortunate that predictive…

Machine Learning 101

Machine Learning 101 Introduction – The Freight Train     The business headlines are dominated with buzzwords like machine learning, data analytics, and predictive analytics. You hear about case studies like “Chase uses predictive analytics to predict credit worthiness in customers”, “Netflix uses machine learning to recommend movies to its subscribers”, “Amazon segments customers using AI…